About Us

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It is out mission to

"Empower SMBs by guiding them in their digital evolution journey".

Who we are

...and who we are not.

We are

An experienced, lean, and agile team delivering continuos and affordable consulting.
A flexible service provider of customized solutions, tailored to the challenges each client faces.
Advisors that guide SMBs through every stage of their digital evolution journey.

We are not

A large consulting firm with multiple layers of management and inflated fees.
A software-selling company offering the same generic solution to every customer and leaving.
"IT guys" fixing computer issues or implementing basic software.

Core Values

Our values define our culture, give us a framework for leadership and help us enjoy our time at work. We live our core values through individual behaviors that guide our actions and daily decisions.

Customer Centricity

Put yourself in your customer's place and remember that what's best for the customer is best for the business.

Integrity

It is never wrong to do the right thing. Never lie, never overprice. It is the foundation for trust, honesty, and respect.

Leadership

Learn, educate and guide. Accept responsibility for your actions, results, and mistakes.

Innovation

Aim for innovation in our solutions and the way we approach all aspects of our business.

Simplicity

The smartest solution to any challenge is often a simple one, use your common sense.

Agile Teamwork

Build a unified team with our customers, adopt the agile principles, and embrace change as the only constant thing in life.

360° Digital Evolution Framework (360DEF)

The 360° Digital Evolution Framework (360DEF) is a holistic, stage-based approach designed to guide businesses through their digital transformation journey. It consists of four interconnected components, ensuring that businesses evolve through a structured and agile process, progressing towards full digital maturity. Each component addresses a critical aspect of the transformation, from understanding business functions to continuous innovation.

The Scope Circle

Agile Consulting Loop

Digital Evolution Stages

Framework Artifacts

The Scope Circle

At the core of the 360DEF is the Scope Circle, representing a 360° view of an organization’s business functions. This circular perspective ensures all departments and processes are aligned, creating a comprehensive foundation for digital transformation. Surrounding these functions are essential Communication, Collaboration, and Productivity Solutions that enable seamless operation across the organization. The Scope Circle ensures that every function is considered in the digital strategy.

Agile Consulting Loop

The Agile Consulting Loop is a continuous improvement cycle based on agile principles. It guides businesses through each phase of digital transformation, ensuring iterative refinement and adaptation to meet evolving business needs.

Discovery

Involves understanding the client’s business needs, challenges, and goals to establish a clear foundation for the project.

Planning

Focuses on defining the project’s roadmap, establishing a clear plan, and preparing for execution.

Design

Involves creating detailed plans for processes, system integrations, and architecture to meet the project’s requirements.

Implementation

Is where the solution is configured, customized, developed, and integrated into the client’s environment.

Adoption

Focuses on preparing the organization for the new solution through training and change management, ensuring smooth adoption and minimizing resistance.

Support

Involves ongoing maintenance and support activities to ensure the solution remains effective and optimized.

Digital Strategy Review

Review the outcomes and realign the strategy for the next cycle.

Digital Evolution Stages

The Digital Evolution Stages represent the journey a business undertakes as it climbs the path to digital maturity. Each stage reflects a higher level of digital capacity and innovation, enabling businesses to progressively strengthen their digital infrastructure, processes, and decision-making capabilities.

Framework Artifacts

The Framework Artifacts are essential tools and resources that support every phase of the 360DEF. These artifacts help structure the digital transformation process, ensuring clarity, documentation, and actionable steps from discovery to implementation. They include a combination of forms, diagrams, and project management tools that guide businesses through their transformation journey.

Digital Strategy Roadmap (DSR)

An agile project template for executing activities derived from the discovery phase and subsequent strategy reviews, ensuring alignment with the strategic digital goals.

Business Functions Assessment (BFA)

A comprehensive form aligned with the Scope Circle, used to assess the current processes and technologies in place across business functions. It helps identify gaps and areas for digital improvement.

Business Process Modeling Notation (BPMN)

A visual representation method used to model and analyze workflows, ensuring process clarity and optimization across the organization.

Business Applications Integration Mapping (BAIM)

A comprehensive diagram that maps the integration between applications, showing how data flows between systems through Create, Update, and Delete operations, ensuring seamless interoperability.

Business Profile Form (BPF)

A form used during the discovery phase to collect basic information about the business, serving as the foundation for the digital strategy.

Critical Customer Flow (CCF)

A structured diagram that maps the end-to-end journey of various buyer personas as they interact with key business processes in the value chain, from initial awareness to purchase and post-purchase engagement. These flows are tailored for different products or services and help businesses optimize marketing, sales, and service interactions to enhance customer experience and operational efficiency.

Business Systems Architecture Diagram (BSAD)

A detailed diagram created in the design phase that outlines the current and future systems in the organization and how they interact, ensuring alignment with the overall business strategy.

Standard Operating Procedures (SOP) Builder (coming soon)

An AI-assisted tool designed to generate Standard Operating Procedures (SOPs), streamlining the creation of detailed documentation for key operations.

Team and Leadership

Freddy Romero

Founder & CEO

Freddy is the Founder and CEO of Z360 CONSULTING. He has been leading organizations through digital transformations for more than 20 years with strategy management techniques that focus on measurable execution. Freddy has partnered with and co-founded several technology companies, including CPS Latin America, which had a presence in five countries and more than two hundred employees to oversee. He's had multiple roles as a technology leader, CIO, and also CTO, participated in designing and implementing multiple technology projects both externally to customers and internally.

Partnership

Our main selection criteria for the best software technologies in the market is partnering with leading vendors that are "Democratized for SMBs", which means that they understand the challenges of your business and offer solutions that are both enterprise-grade and cost-effective.

50+ Apps to operate your business efficiently, including CRM, ERP, Helpdesk and many more.

How Would You Like to Get Started?

We understand that every business is unique, so we've made it easy for you to start your journey with Z360 CONSULTING. Whether you prefer to explore on your own, choose a plan, submit a project, or book a consultation, we’ve got you covered. Pick the option that fits your needs and let's get started.